Instagram which now has 1 billion monthly users has been competing seriously with Snapchat, It is now ready to compete head-on with YouTube.

Instagram has launched Instagram TV, IGTV to allow users to upload videos up to one hour in length, up from the previous one-minute limit (boy, that 1 minute was such a headache) and to house the new longer-form videos from content creators and the general public.

This new service is accessible from a button inside the Instagram homescreen, as well as a standalone app.

I was at the launch even though I came in 3 hours late but I have been playing with the new app looking around it since yesterday.

Download it and let me know what you think.

Update your Instagram app you can also enjoy IGTV from there.

I can’t wait to see where this is all going. Competition is good for us consumers.

With what Snapchat is going through because of Instagram Should YouTube be scared?

Let me know your thoughts.

By the way, My name is Victor Anyanwu and they call me The Social Media Oracle.

If you need help with anything Social Media, Marketing, Management, Content Creation, Online Reputation management etc let me know. I can be reached on WhatsApp 08067804212